Nicol brings together corporate leadership and elite athletic experience to create a practical, people-first wellness and fitness platform. With 20+ years in product and project management and over a decade as a NASM-certified personal trainer and sports performance coach, she brings both strategy and heart to everything she does.

A former Division I track & field athlete and nationally ranked 2019 USA Triathlon duathlete, Nicol knows what dedication really looks like. A runner, cyclist, and proud mom of two college-athlete grads, she meets people where they are and helps them move better, feel stronger, and live healthier—whether in the gym, in real life settings, or out on the road.